Privacy Policy

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This Privacy Policy is applicable to Mystic Moon Emporium/ (“Company”) and sets out our policy on the gathering and use of information on both the blog and shop (collectively “Sites”).

There may be links from our Sites to other web sites; note that this Privacy Policy applies only to our Sites and not to web sites of other companies or organizations to which our Sites may be linked. You must check on any linked sites for the privacy policy that applies to that site and/or make any necessary inquiries in respect of that privacy policy with the operator of the linked site. These links to third party websites are provided as a convenience and are for informational purposes only. The Company does not endorse, and is not responsible for, these linked websites.

Although you are not required to register to access our Sites, you may be asked to provide us with personal information when you visit certain sections of our Sites. Your use of our Sites signifies your acknowledgement and consent to our Privacy Policy. If you do not agree to this Privacy Policy, please do not continue to use our Sites. Your continued use of the Sites signifies your acceptance of these terms and any changes in effect at the time of use.


When you visit our Sites, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Sites, we collect information about the individual web pages that you view, what websites or search terms referred you to the Site, and information about how you interact with the Sites. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:
“Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit
“Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, if you leave a comment on the Sites, we collect certain information from you, including your name, email address, IP address, and your website URL (optional). We refer to this information as “Comment Information.”

If you choose to opt-in to the MotherDaughterDearest mailing list we will collect your email address and IP address. We refer to this information as “Email information.”

If you purchase something from our shop, we collect your contact information (email, address, telephone number) so we know where to ship your purchases and contact you should there be a problem. We refer to this information as “Store Information”. We are using PayPal for our payment system so your financial information will be kept secure using their encrypted server. You can view their Privacy Policy here.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information, Comment Information, and Email information and Store Information.

We use the “Comment information” to identify and distinguish you from other commenters, to reply to your comments, and to communicate with you.

We use “Email information” to communicate with you and provide you with information relating to our newly published content.

We use the “Store Information” to communicate with you about anything relating to your order.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Sites (for example, by generating analytics about how our customers browse and interact with the Sites, and to assess the success of our marketing and advertising campaigns).

We share your Personal Information with third parties to help us use your Personal Information, as described above. We also use Google Analytics to help us understand how our customers use the Site—you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:
We use Google AdSense to serve you with targeted advertisements to help offset the costs of keeping the Site online at no cost to visitors. We use Amazon Affiliates to refer visitors to relevant products and help offset the costs of keeping the Site online at no additional cost to visitors.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at
You can opt out of targeted advertising by visiting
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

When you leave a comment on the Site, we will maintain your Comment Information for our records unless and until you ask us to delete this information.

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at or by mail using the details provided below:
Mystic Moon Emporium
73 Fairfield Avenue
Kitchener, ON N2H 6B9

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